© 2011 Apptivo Inc.
All rights reserved.
Why you Need to be Marketing on Mobile
Today
Small businesses have an unprecedented opportunity because of mobile marketing; for the first
time in history they have access to a marketing channel that is plentiful, cheap, targeted, and
effective.
As recently as ten years ago, small local...
Plus
© 2011 Apptivo Inc. All rights reserved. Why you Need to be Marketing on Mobile Today Small businesses have an unprecedented opportunity because of mobile marketing; for the first time in history they have access to a marketing channel that is plentiful, cheap, targeted, and effective. As recently as ten years ago, small local businesses had few options for drumming up business. They could take out an ad in the yellow pages, hire a few kids to hand out flyers, send some coupons by mail, and for those with cash to spare, take an ad in the local newspaper. These options were expensive, completely untargeted, impossible to measure, and frankly, ineffective. There is a reason why almost every marketing medium locked businesses into long-term contracts and still had incredible year over year turnover. Then along came online marketing with the promise of a new era. Small businesses initially were giddy with the possibilities of finally being able to find customers on the cheap, but u
Moins
Par Ram kumar
Document Adobe PDF
Publiée le 30 Août 2011
Pages: 2
Lectures: 1
Téléchargements: 0
© 2011 Apptivo Inc.
All rights reserved.
10 Tips for Being an Effective Project
Manager
Projects exist in various fields such as infrastructure, transportation, telecommunication, and
software.
It is imperative that projects are well managed.
Qualified and experienced individuals
are handed the responsibility of managing a project...
Plus
© 2011 Apptivo Inc. All rights reserved. 10 Tips for Being an Effective Project Manager Projects exist in various fields such as infrastructure, transportation, telecommunication, and software. It is imperative that projects are well managed. Qualified and experienced individuals are handed the responsibility of managing a project from conception to completion. We look at what it takes to be an effective project manager. Time Management An effective project manager should manage his time well, following the 80/20 rule. The rule states that 80% of the business comes from 20% of the customers. He should follow a well defined plan. Every activity should have a priority which should be executed thoroughly. Visionary The ideal project manager should have a vision and high ethics. He should be able to convey his vision clearly to his members. An effective project manager should have high moral standards and lead by example. They should be well respected and admired by his team.
Moins
Par Ram kumar
Document Adobe PDF
Publiée le 30 Août 2011
Pages: 2
Lectures: 1
Téléchargements: 0
© 2011 Apptivo Inc.
All rights reserved.
Online Business Advertising: Make a Killing
off a Few Dollars
If you have a product/service then you need to advertise it to get business.
If you do not advertise
then nobody will know about your product and you will not get the desired business.
Advertising
enables you to promote your...
Plus
© 2011 Apptivo Inc. All rights reserved. Online Business Advertising: Make a Killing off a Few Dollars If you have a product/service then you need to advertise it to get business. If you do not advertise then nobody will know about your product and you will not get the desired business. Advertising enables you to promote your business products and services. Advertisers spend millions of dollars every year in advertising to promote sales. People prefer to purchase a known product rather than an unknown product. This is the reason for advertising, which can make your product number one in the market place. Advertising requires a lot of planning, thinking and innovation. The success of your firm depends upon the amount and effectiveness of advertising. Advertising can be done through many mediums including print media, television, telephone, Internet, and mobile. Today’s generation doesn’t read the newspaper much, they usually get their information through the Internet and mobi
Moins
Par Ram kumar
Document Adobe PDF
Publiée le 30 Août 2011
Pages: 2
Lectures: 3
Téléchargements: 0
© 2011 Apptivo Inc.
All rights reserved.
Know the Importance of Branding
If you have a great product, it does not necessarily mean you will be able to sell it.
People must
be made aware of its existence and value.
Here‟s where branding comes into play.
Today, Apple
and Google are some of the most well known global brands;...
Plus
© 2011 Apptivo Inc. All rights reserved. Know the Importance of Branding If you have a great product, it does not necessarily mean you will be able to sell it. People must be made aware of its existence and value. Here‟s where branding comes into play. Today, Apple and Google are some of the most well known global brands; achieving financial success in the same proportion. In other words branding makes your enterprise identifiable and commercially successful. Few people will opt for unheard of or obscure brands because most people perceive that doing so is a serious risk. Branding is the most important area of any business. It is more important than the product, price and location. Your company‟s brand is its definition in the world. An actress may be pretty, but without a name, she‟s just that woman in that movie. Take the example of Nike—tagline “Just Do It” is not perceived just as a shoe manufacturing company. Its brand associates it with positive lively characteristic
Moins
Par Ram kumar
Document Adobe PDF
Publiée le 30 Août 2011
Pages: 2
Lectures: 0
Téléchargements: 0
© 2011 Apptivo Inc.
All rights reserved.
Don’t know How to Start a Website? We can
Help
So you are starting a new venture and planning to have an internet presence.
You know you
need a website to market and provide information about your business.
But you have no idea of
how to go about starting a website.
Don’t worry we are...
Plus
© 2011 Apptivo Inc. All rights reserved. Don’t know How to Start a Website? We can Help So you are starting a new venture and planning to have an internet presence. You know you need a website to market and provide information about your business. But you have no idea of how to go about starting a website. Don’t worry we are here to help you. Registering the Domain Name The first thing to do is create a domain name – a unique name associated with the website. There are several websites where you can register your domain name. Apptivo is one of them. If the domain name you want is not claimed yet, you can use it for a nominal fee. But if someone has already claimed your domain name, see whether it is for sale or not. You may have to pay an exorbitant amount if you want it badly. Make sure the domain name is simple, unique and easy to remember. The name should have a connection with your business. Finding a Good Web Hosting Service Next you will need a web hosting service t
Moins
Par Ram kumar
Document Adobe PDF
Publiée le 30 Août 2011
Pages: 2
Lectures: 0
Téléchargements: 0
© 2011 Apptivo Inc.
All rights reserved.
101 on Project Management Basics
Historically, project management was used in the construction and manufacturing industries.
These projects generally had well comprehended tools, project activities, disciplined control, and
planning methods.
There existed distinct basic project lifecycle...
Plus
© 2011 Apptivo Inc. All rights reserved. 101 on Project Management Basics Historically, project management was used in the construction and manufacturing industries. These projects generally had well comprehended tools, project activities, disciplined control, and planning methods. There existed distinct basic project lifecycle phases as well as easy and predictable project processes. However, today’s projects are highly unpredictable, particularly in the information technology sector. Business needs and stakeholder demands are continually changing. Technology is evolving and changing at a frenetic pace. Managing modern projects is indeed a challenging proposition. Project Management Methodologies It is necessary to have a project management methodology in place to execute a project. Methodology is the framework which product development happens in an organized and smooth manner. Stages of project management include research and development, planning and execution. Project
Moins
Par Ram kumar
Document Adobe PDF
Publiée le 3 Août 2011
Pages: 2
Lectures: 2
Téléchargements: 0
© 2011 Apptivo Inc.
All rights reserved.
Why paying for an online invoicing tool is a
bad idea?
When your business grows, so does the number of clients.
Hence, it becomes difficult to keep
track of accounts.
Companies have separate departments doing the billing; however, freelancers
cannot afford to have such a facility.
There...
Plus
© 2011 Apptivo Inc. All rights reserved. Why paying for an online invoicing tool is a bad idea? When your business grows, so does the number of clients. Hence, it becomes difficult to keep track of accounts. Companies have separate departments doing the billing; however, freelancers cannot afford to have such a facility. There may even be loss of income due to poor management of accounts. Web based invoicing software has come as a boon to freelancers, which support and control their commercial growth. These invoicing applications are loaded with several features and functions. It is important to select the right invoicing software. Once freelancers adopt invoicing software, it will become difficult to migrate to another with ease. There are many online invoicing tools that are available for free, as well as everything you would need for invoicing process. Apptivo’s Invoicing application is just the thing that freelancers require. Shoestring Budget Generally, freelancers are
Moins
Par Ram kumar
Document Adobe PDF
Publiée le 3 Août 2011
Pages: 2
Lectures: 0
Téléchargements: 0
© 2011 Apptivo Inc.
All rights reserved.
Advantages of running your business on the
cloud
Cloud computing is an upcoming trend and the future of many large, medium and small business
enterprises.
The research and survey conducted by Gartner Inc, exhibits that globally, cloud
computing sales has gone up by 21 percent in the year...
Plus
© 2011 Apptivo Inc. All rights reserved. Advantages of running your business on the cloud Cloud computing is an upcoming trend and the future of many large, medium and small business enterprises. The research and survey conducted by Gartner Inc, exhibits that globally, cloud computing sales has gone up by 21 percent in the year 2010 and it is likely to triple by 2013. The research reports show that earlier all the enterprises, small, medium and large, were business driven. However, in the last couple of years there is a drastic and significant change in the pattern of cloud adoption. The current trend is that businesses irrespective of their sizes are merging IT with all their business decisions. Many tech gurus/pundits are calling the year 2011 the “Year of the Cloud” and they have a few compelling reasons for that. Here we take a look at why cloud computing is a compelling option and how its power as a business tool can help your business gain an edge over your competitors.
Moins
Par Ram kumar
Document Adobe PDF
Publiée le 30 Juil. 2011
Pages: 2
Lectures: 2
Téléchargements: 0
© 2011 Apptivo Inc.
All rights reserved.
Web-Based CRM for Small Businesses
Web-based/on-demand/hosted Customer Relationship Management (CRM) systems are
gaining popularity among small business owners.
Small business owners need to accept the webbased CRM as a business technology strategy to revolutionize their businesses and...
Plus
© 2011 Apptivo Inc. All rights reserved. Web-Based CRM for Small Businesses Web-based/on-demand/hosted Customer Relationship Management (CRM) systems are gaining popularity among small business owners. Small business owners need to accept the webbased CRM as a business technology strategy to revolutionize their businesses and maximize their profits. There are many Web based CRM providers in the market. Apptivo’s CRM for small business is beneficial for those in the field of sales, marketing, and management. Here we look at the advantages of using a web-based CRM for small business owners. Low Installation Cost and Easy Implementation – There are times when small businesses may not be able to install on-premise CRM application due to its cost. However, with the advent of cloud computing and software as a service provider, they can implement the web-based CRM applications. Compared to the traditional CRM applications, the hosted CRM systems are easier to install and implement.
Moins
Par Ram kumar
Document Adobe PDF
Publiée le 30 Juil. 2011
Pages: 2
Lectures: 1
Téléchargements: 0
© 2011 Apptivo Inc.
All rights reserved.
How is Software as a Service Different from
Traditional Software
Software as a service (SaaS) is a revolutionary trend which looks likely to grow and evolve in
the future.
There are certain fundamental differences between traditional software and SaaS.
SaaS is broadly software offered as a...
Plus
© 2011 Apptivo Inc. All rights reserved. How is Software as a Service Different from Traditional Software Software as a service (SaaS) is a revolutionary trend which looks likely to grow and evolve in the future. There are certain fundamental differences between traditional software and SaaS. SaaS is broadly software offered as a hosted service and leveraged using the internet. One Time versus Usage based Licensing In traditional software, there is a one-time permanent licensing. This kind of licensing is quite expensive and costs may take some time to recover. However, in the case of SaaS, the client is charged depending upon usage. The less one uses, the lower the cost. Similarly, the more used the more the cost. This sounds quite logical, since the client can use the services as they require and their money will be wisely invested. Certain SaaS providers charge a fixed pre-defined rate for unlimited access to a subset or for the full range of the application modules. Oth
Moins
Par Ram kumar
Document Adobe PDF
Publiée le 30 Juil. 2011
Pages: 2
Lectures: 3
Téléchargements: 0
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