Associative Thinking Software from ThoughtOffice Provides Fountain of Fresh, Creative Ideas
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ThoughtOffice inspiration software uses "associative thinking" and a form of linear
mind-mapping to create a fountain of fresh ideas.
Internet databases provide
millions of words, phrases, and images to prompt creative thinking, while...
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ThoughtOffice inspiration software uses "associative thinking" and a form of linear
mind-mapping to create a fountain of fresh ideas.
Internet databases provide
millions of words, phrases, and images to prompt creative thinking, while providing
expert guidance with thousands of structured queries, all through a single
interface.
Blaine, WA, June 17, 2009 -- When the creative well runs dry, thought leaders can
now go for inspiration to software that uses "Associative Thinking" and a form of
linear Mind-mapping process to create a fountain of new ideas.
Tapping an online
database of over 3,000,000 images, 8,776,000 words, colloquialisms and phrases, and
more than 13,700 questions, innovation software from ThoughtOffice Corporation taps
rapidly growing web-based indexes to quickly provide creative inspiration and
solutions to real-world problems.
"In the field of creativity, people are now using associative thinking, or the
process of following a word to another associated word, image, phrase or thought,
then building on those threads of ideas.
This is a great way to seed the creative
process," says Mark Alan Effinger, CEO and Founder of ThoughtOffice Corporation.
"What we ve created in ThoughtOffice is a tool that not only bootstraps the
creative process, but also organizes the results, making it easy for users to hand
off the idea, and each important element that went into creating it, allowing
someone else to execute the idea.
ThoughtOffice is designed to bring creativity
together with productivity, with the intention that more inspired ideas will
actually go on to become products, services and solutions that enhance peoples
lives.
"
The core of the ThoughtOffice program is the Brainstorming Session, which is a
document created by the user, branded and copyrighted right from the very start of
the creative process.
This easy branding process takes under 30 seconds to do, but
is a key in capturing and presenting the creative process.
Once a Session is started, the ThoughtOffice Associative Search Engine provides the
word associations, phrases, quotations, definitions, keywords and images that add
intelligence to the brainstorming session.
The user begins with a word, question,
or phrase and then the program finds associations of all kinds.
For example, the
word "party" might lead to "mask" which in turn may recall Eric Stoltz, who stars
in the upcoming "Caprica".
As the brainstorming Session begins to take shape, images can be added, further
supporting the creative process.
With a database of more than 3,000,000 keywordindexed images (growing rapidly), the Session becomes very detailed, but never gets
slow or unwieldy.
When complete, a Session can describe perfectly how an idea was
formed and could be executed, including specifications, screen shots, drawings or
photos, and documenting each step of the ideation process.
Videos that illustrate
how the program works can be seen on the company s web site at
http://www.
thoughtoffice.
com/?page_id=31
"I can t think of a quicker way to develop new ideas, whether the user is a
novelist looking for new story lines and characters, or a businessman who needs to
create an up-to-date marketing strategy," comments David Lockman, ThoughtOffice
Product Specialist.
"We use it internally every day to help create content, write
our blog, and develop new programs.
ThoughtOffice allows users to tap their brains
for associations they might not have recalled until prompted by the program.
The
program is a kind of mental turbocharger , sowing seeds of inspiration in your
mind, that grow into innovative solutions.
"
ThoughtOffice comes bundled with the IdeaBrowser, its integrated Associative Search
Engine ( http://www.
thoughtoffice.
com/?page_id=7 ), and a selection of expansion
modules that contain the stored expertise of up to 217 MBAs, PhDs, and business
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